ENTAIN
Its Your Game
Production: Fifty One Films
Role: Idea dev, storyboarding, art direction,
illustration + animation
Client Brief
Entain are one of the world’s largest sports bettingand gaming groups. Operating in regulated and regulating online and retail markets.
With over 23,000 employees they were in desperate need to improve their internal communication abilities, wanting to capture and hold their viewers attention, information that of quarterly goals and achievements
and share positive changes that would affect the whole business.
Approach
Alongside Fifty One Films, We developed an exciting, high end, high energy animation style that would make the employees proud to be part Entain. It moved quickly, but to the point, keeping the audience interested and excited.
Entain had a strong print presence, but this had never come to life in motion. We were given free reins to really have fun with how it was to evolve and moved.