
vml
Social Commerce
Production: Fifty One Films
Role Idea dev, storyboarding, art direction, illustration + animation

Connecting E-Commerce with Seamless Social Commerce Solutions
VML is an agency renowned for its deep expertise in e-commerce and optimizing the entire customer journey. They provide tailored services and solutions to help their large, global client base thrive online.
VML sought to promote a new service that helps clients seamlessly integrate their commerce and social stacks with native checkout. Native checkout is an innovative feature in social commerce that allows customers to complete purchases using payment information already stored on their social media platform, making the payment process faster, smoother, and more convenient.

Approach:
Directed by Jason Glenister and produced by Fifty One Films, this film told the story of the new brand using mostly still imagery and typography.
This visual aesthetic and staccato approach to the movement re-enforced the traditional analog protest language.


APPROACH
Directed by Jason Glenister and produced by Fifty One Films, this film told the story of the new brand using mostly still imagery and typography.
This visual aesthetic and staccato approach to the movement re-enforced the traditional analog protest language.

